Web forms as part of business growth engine

Forms are a great way to ask questions, get opinions, and increase user engagement. Coming out with a questionnaire that collects relevant information is a backbone of statistical and business research. Whether it is a survey for an upcoming television serial or existing website, one can make a difference to the bottomline by coming out […]

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A snapshot of lead generation, form builder, and analytics WordPress plugin from the same team and invitation to join its founder’s newsletter

OptinMonster (lead generation tool), WPForms (drag & drop WordPress form builder) and MonsterInsights (Google Analytics plugin for WordPress) are three separate divisions of the same team headed by Syed Balkhi. For operating a WordPress site, OptinMonster should help capture new subscribers complementing email marketing and other internet marketing endeavors. Read our article regarding OptinMonster here: OptinMonster: […]

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OptinMonster: Web tool to increase subscriber base and complement email marketing campaigns

OptinMonster is a web marketing tool that works in any CMS and not just WordPress. Armed with so-called Smart Controls such as Content Locking (requires an email address before unlocking more content) and Exit-Intent (targeted campaign at the precise moment when visitors are about to leave website/online store), this software should help increase subscriber base […]

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A brief history of ASR: Automatic Speech Recognition

This moment has been a long time coming. The technology behind speech recognition has been in development for over half a century, going through several periods of intense promise — and disappointment. So what changed to make ASR viable in commercial applications? And what exactly could these systems accomplish, long before any of us had heard of […]

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8 reasons to learn transcription in this digital environment

Join GoTranscript and be part of a global team of professional transcriptionists. According to Speechpad, transcription is “[a] text document that contains a transcript of everything that is spoken in an audio or video file.” Or simply put, transcription is the task of turning spoken words into a written document (Breaking into General Transcription by Kate Winston). […]

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Three reasons to hire a content writer for your small business

The scope of a content writer in a small business may stretch from writing and editing to strategist and mentor while being cost-effective by performing additional roles. Here are three reasons to hire a content writer for your small business: 1. Accuracy and fresh perspective Once in payroll, a content writer can go through the […]

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3 components of brand name and a business idea for freelancers and investors

Here are three components of a brand name to start with:  Brand name itself (Google)  Logo Domain name (google.com) According to Margot Bushnaq, founder of BrandBucket, there are eleven features that make up a good brand name (How to Choose a Business Name – An Introduction): Top Level Domain or TLD Length Real Word/Expression Alphabet Pronunciation Spelling […]

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Visual art in digital age, psychic automatism, and coming together of arts and commerce stream

Art is not produced by nature but manmade. In mathematics or the laws of physics, there is merely discovering what is already there. But a piece of artwork has application of human imagination and perceived differently by individuals. Art is thus subjective when it comes to liking by an audience. Elements of visual art are building blocks artists use to design their […]

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4 things to define in project report when it comes to value creation and how online marketplaces like Amazon fare

When starting a new business, a project report (also called business plan) that analyses among other things prevailing market condition, investments required in short-term and long-term, and anticipated risks is crucial. Here are the four things to define while preparing project report for your business when it comes to value creation: What value your business intends to provide. To whom your […]

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Outsourcing strategies for contents on your website

A website content writer writes contents for websites while assisting in on-page and off-page search engine optimization (SEO). He or she specializes in writing standard web  pages like About Us, Our Services while filling meta tag (meta descriptions, meta keywords) as part of on-page optimization. He or she also submits your business/website details to directories like Google My Business, Locanto as part of off-page optimization. There are […]

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