OptinMonster is a web marketing tool that works in any CMS and not just WordPress. Armed with so-called Smart Controls such as Content Locking (requires an email address before unlocking more content), Exit-Intent (targeted campaign such as Spin Wheel at the precise moment when visitors about to leave website/online store), this software should help increase subscriber base and complement email marketing campaigns.
Billed annually, right now Basic plan starts at 9 USD monthly.
Plus priced 19 USD monthly allows hosting of two sites and comes with additional features including floating bars and inline forms.
The Pro comes with patented Exit Intent Technology, priced 29 USD monthly allowing hosting of 3 sites.
Growth with more premium features including Coupon Wheel Campaigns. Priced 49 USD monthly allowing hosting of 5 sites and so suitable for owners holding multiple websites/online portals.
The pricing may not be cheap for all. However, marketing is all about taking a decision if the returns generated from an investment are worth the amount invested and should not be a deterrent for savvy business houses with a team of content creators and internet marketing experts to leverage the full potential of this intuitive plugin.
Why OptinMonster for Online Publishers/Bloggers?
For publishers, Content Locking feature (not available with Basic Plan) of this software plugin should help make the best of articles and other contents generated by leveraging the psychology that once we start reading/viewing a content, there is an utter desire to complete the process. So, if a reader/viewer is asked to enter email id before completing the process of reading/viewing initiated, the chances are that he or she will enter email id, thereby increasing the subscriber base of the publisher. This should not be taken as unfair as publishers incur a significant cost generating contents and need to make up for their costs by other endeavors (of course ethical).
Why OptinMonster for Online Shop Owners?
As per an OptinMonster internal study, nearly 70% of shoppers abandon their carts and never return to complete their purchase. Now take a look at Coupon?Wheel Campaigns feature which building on Exit -Intent technology offers a chance to spin wheel for availing rebates/rewards at precise moments of chances of cart abandonment. This engagement tool is?a proven way to reduce cart abandonment of WooCommerce/Shopify stores.
There is no free starter plan. There is no free trial. However, OptinMonster is offering a 14 day refund period in which you can cancel and receive a full refund if not satisfied with the plugin. OptinMonster is also offering monthly subscriptions if you do not wish to commit to a full year at first.